Network marketing – also known as multi-level marketing (shortly MLM) – is a business model that depends on person-to-person sales by independent representatives. It often involves building a network of business partners to generate leads and close sales deals.

Want to get inspired? We’ve compiled a list of the most thought-provoking network marketing quotes from the best-selling authors and industry experts to give entrepreneurs needed inspiration & important insights into the world of multi-level marketing.

Most of these quotes were collected from the top recommended books in the industry that can truly help you navigate and influence network marketing in 2021 and further.

Read on to get motivated!

Robert T. Kiyosaki quotes on network marketing

From his books The Business of the 21st Century, Rich Dad’s Before You Quit Your Job: Ten Real-Life Lessons Every Entrepreneur Should Know About Building a Multimillion-Dollar Business, The Business School For People Who Like Helping People and Rich Dad, Poor Dad

Zig Ziglar quotes on network marketing

Mainly from his book Network Marketing For Dummies, co-written with John Hayes

  • “Don’t let fear zap all your enthusiasm for building a network marketing empire. It’s important to safeguard your enthusiasm, and you can do so by remembering that FEAR is simply an acronym for False Evidence Appearing Real.” – Network Marketing for Dummies
  • “Network marketing is a dynamic, exciting, and rapidly-expanding profession worldwide.  It’s also a legitimate profession (though some will try to convince you otherwise) that generates wealth for millions of individuals and contributes positively to our global society.” – Network Marketing for Dummies
  • “Network marketing isn’t expensive. Unlike most other business opportunities, the start-up costs are low, almost less than $500 and often under $100.” – Network Marketing for Dummies
  • “Spend an evening with a bunch of network marketers, and you may be amazed by their positive attitudes, friendliness, and willingness to help each other. They don’t keep secrets from their colleagues. If they find a solution to a problem, they want everyone to take advantage of it.” – Network Marketing for Dummies
  • “Successful network marketers rarely retire, but it’s not because they need the money. It’s because they’re having so much fun, and they would miss the personal and social rewards that network marketing provides.” – Network Marketing for Dummies
  • “So much of our success is controlled by our mental attitude. People with positive mental attitudes are likely to respond to life’s problems and challenges, while those with negative or poor mental attitudes will simply react. Top network marketers respond instead of react.” – Network Marketing for Dummies
  • “You will get all you want in life, if you help enough other people get what they want.” – Zig Ziglar
  • “Expect the best. Prepare for the worst. Capitalize on what comes.” – Zig Ziglar
  • “People don’t buy for logical reasons. They buy for emotional reasons.” – Zig Ziglar
  • “People often say motivation doesn’t last. Neither does bathing—that’s why we recommend it daily.” – Zig Ziglar
  • “There is no elevator to success…you have to take the stairs.” – Zig Ziglar
  • “You don’t build a business, you build people and then people build the business.” – Zig Ziglar
  • “Anything worth doing is worth doing poorly until you learn to do it well.” – Zig Ziglar
  • “When you do more than you’re paid for, eventually you’ll be paid for more than you do.” – Zig Ziglar
  • “For every sale you miss because you were too enthusiastic, you’ll miss a hundred because you weren’t enthusiastic enough.” – Zig Ziglar
  • “If you go out looking for friends, you will find they are very scarce. If you go out to be a friend, you will find them everywhere.“ – Zig Ziglar

Stephen Covey quotes on network marketing 

Mainly from his book The 7 Habits of Highly Effective Network Marketing Professionals

Eric Worre quotes on network marketing

Mainly from his book Go Pro: 7 Steps to Becoming a Network Marketing Professional

  • “More and more companies will choose to use Network Marketing because it fits the New Economy. They can provide all the corporate support and pay distributors on a purely performance basis to promote their products. It’s extremely efficient because in the New Economy, word-of-mouth advertising continues to work better than any other form of promotion. The company can just take the money they would have spent on advertising and promotion and pay it to their distributors to spread the word.” – Go Pro – 7 Steps to Becoming a Network Marketing Professional
  • “Network Marketing isn’t perfect. It’s just better.” – Eric Worre
  • “The MLM wealth formula: Your ability to get a large group of people to take a few simple actions consistently.” – Eric Worre
  • “There’s nothing wrong with selling. The sales people of the world drive the economy. People in Network Marketing are ‘Super Salespeople’. We educate the world.” – Eric Worre
  • “You don’t need to be a millionaire to be considered a network marketing success story. The fact that you are making progress and taking charge of your life is enough.” – Eric Worre
  • “Facing your fears and living a life that’s free is easy. Spending the rest of your days living half a life is hard.” – Go Pro – 7 Steps to Becoming a Network Marketing Professional
  • “You must accept a temporary loss of social esteem from ignorant people.” – Go Pro – 7 Steps to Becoming a Network Marketing Professional
  • “The greatest benefit isn’t getting what you want. The greatest benefit is what you’ll need to become in order to get what you want.” – Go Pro – 7 Steps to Becoming a Network Marketing Professional

Brian Tracy quotes on network marketing

Mainly from his book Getting Rich Your Own Way: Achieve All Your Financial Goals Faster Than You Ever Thought Possible

  • “Multilevel, or network marketing, is an excellent second income opportunity.  Millions of people all over America and throughout the world are taking advantage of the opportunity multilevel marketing offers to start and build a successful business, quickly and inexpensively.  They use the foundation of a network marketing business to learn vital business skills at a low cost.” – Getting Rich Your Own Way
  • “…the business model itself has been tried and proven successfully worldwide for more than 50 years. It works for anyone who is willing to invest the necessary sweat equity required by any business.” – Getting Rich Your Own Way
  • “In network marketing, you get the opportunity to start small, often by investing a few dollars for a sample kit and taking orders from friends and neighbors, which you then fulfill by buying the product from the distributor and delivering it. In this process, you learn the business skills of selling, organizing, making presentations, accounting, team building, negotiating, persuading, and communicating.” – Getting Rich Your Own Way
  • “Many people have the idea that they are ‘too good’ to buy and sell small products to the people around them. These people are always amazed when they find that doctors, lawyers, engineers, architects and other professionals are busy building successful multi-level marketing businesses in order to create second income streams for themselves and their families.” – Getting Rich Your Own Way
  • “Network marketing is based purely on relationship selling, which is the state of the art in selling today. Small and large companies throughout the country and the world are realizing that individuals selling to their friends and associates is the future of sales, because the critical element in buying is trust.” – Brian Tracy
  • “Teamwork is so important that it is virtually impossible for you to reach the heights of your capabilities or make the money that you want without becoming very good at it.” – Brian Tracy
  • “Your greatest asset is your earning ability. Your greatest resource is your time.” – Brian Tracy
  • “Never complain, never explain. Resist the temptation to defend yourself or make excuses.” – Brian Tracy

Napoleon Hill quotes on success

Mainly from his book Think and Grow Rich: The Landmark Bestseller Now Revised and Updated for the 21st Century 

Mark Yarnell quotes on success

Mainly from his book Your First Year in Network Marketing

  • “Success comes to people with leadership skills, a sound vision, enthusiasm, and the willingness to put forth the effort to build an organization and find others who will do the same.” – Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!
  • “When we sign up new frontline distributors, we give them one specific assignment prior to their one-on-one personal training, to which they are invited following the completion of these assignments. We’ll cover them in depth in a later chapter, but suffice to say, they are quite simple: Define your goals. Visualize the end result—see yourself there—then commit your goals to writing. Make a list of 2,000 warm market leads—people with whom you want to share the opportunity—then prioritize your prime twenty-five family members and friends. After personally using our products, find ten customers who enjoy them as well. For the sake of preserving your positive attitude, avoid any and all news for six months, except magazines which are 75 percent literature and 25 percent “current event” news. It’s very easy to enforce the first three, but not the last. However, a cursory evaluation of your distributor’s attitude will reveal a great deal. If he’s bouncy and sincerely exuberant, he’s probably not watching the news! Create” – Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!
  • “It’s not about finding great people, it’s about becoming a great person.” – Mark Yarnell

Brian Carruthers quotes on network marketing

From his book Building an Empire: The Most Complete Blueprint to Building a Massive Network Marketing Business

Rob Sperry quotes on network marketing

Mainly from his book The Game of Networking

Miscellaneous network marketing quotes

  • “If you are a person with huge dreams and would really love to support others in achieving their huge dreams, then the network marketing business is certainly a business for you.” – Warren Buffett
  • “I am often asked if network marketing is a pyramid scheme.  My reply is that corporations really are pyramid schemes.  A corporation has only one person at the top, generally the CEO, and everyone else below.” – Donald Trump
  • “Don’t limit yourself. Many people limit themselves to what they think they can do. You can go as far as your mind lets you. What you believe, remember, you can achieve.” – Mary Kay Ash
  • “What you sow, you reap. It’s a law of nature. Network marketing is perfectly aligned with that. You get truly, exactly what you’re worth!  No nepotism, no favoritism. That’s rare today.” – Bob Proctor
  • “Network marketing is the big wave of the future. It’s taking the place of franchising, which now requires too much capital for the average person.” – John Rohn
  • “Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.” – Howard Schultz
  • “I didn’t have the time but I made the time. I didn’t have the knowledge but I did what I knew. I didn’t have the support but learned to support myself. I didn’t have the confidence but the confidence came with results. I had a lot going against me but I had enough going for me. I had plenty of excuses but I chose not to use any of them!” – Natalie Heeley
  • “In marketing, I’ve seen only one strategy that can’t miss – and that is to market to your best customers first, your best prospects second and the rest of the world last.” – John Romero
  • “Your most unhappy customers are your greatest source of learning.” – Bill Gates
  • “Position yourself as a center of influence — the one who knows the movers and shakers. People will respond to that, and you’ll soon become what you project.” – Bob Burg
  • “The successful networkers I know, the ones receiving tons of referrals and feeling truly happy about themselves, continually put the other person’s needs ahead of their own.” – Bob Burg
  • “The currency of real networking is not greed but generosity.” – Keith Ferrazzi
  • “Too many people quit just before payday in this industry. You gotta have a dream and you must not let anyone steal it from you. You can’t ride two horses at the same time. Get in, give it all you’ve got for 2-3 years and you will succeed!” – Dale Maloney
  • “The lonely entrepreneur will struggle all his long-life career to barely make it, but the one who belongs to a network of friends will uplift each other all the way to the top ladder of success.” ― Manuel Corazzari
  • “Nothing great has ever been accomplished in a state of hesitation.” – Beach Money: Creating Your Dream Life through Network Marketing by Jordan Adler
  • “People are not interested in your product or your business; they are interested in solving their own problems.” – Guerrilla Multilevel Marketing by James Dillehay
  • “Change almost never fails because it’s too early. It almost always fails because it’s too late.” – Seth Godin
  • “You get the idea. Every business, like a painting, operates according to its own rules. There are many ways to run a successful company. What works once may never work again. What everyone tells you never to do may just work, once. There are no rules. You don’t learn to walk by following rules. You learn by doing, and by falling over, and it’s because you fall over that you learn to save yourself from falling over.” – Business Stripped Bare: Adventures of a Global Entrepreneur by Richard Branson
  • “(1) 60 percent to existing customers (2) 30 percent to qualified prospects (3) 10 percent to the universe of people you’ve never met.” (referring to how to allocate your marketing budget)” – Guerrilla Multilevel Marketing by James Dillehay
  • “You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.” – Steve Jobs
  • “If you hire people just because they can do a job, they’ll work for your money. But if you hire people who believe what you believe, they’ll work for you with blood and sweat and tears.” – Simon Sinek

Key Takeaways

Here’s the TL;DR summary of the quotes on network marketing mentioned above:

  • Network marketing isn’t only about selling products, but it is about building a strong network of relationships and contacts.
  • Network marketing teaches you how to be an entrepreneur and a leader. It doesn’t teach you how to be an employee or a follower.
  • Network marketers are proactive, have a clear vision of what they want to achieve, commit to their vision, commit to everyone winning, and always strive to improve themselves and their team.

To sum up: network marketing is a great opportunity for everyone who is willing to commit to being successful & to helping others become successful as well.